We recognise the importance of protecting your privacy and our policy is designed to assist you in understanding how we collect, use and safeguard the personal information you provide to us. This policy will be continuously assessed against new technologies, business practices and our customers' needs.

What Information Do We Collect?
When you visit this web site you may provide us with two types of information: personal information you knowingly choose to disclose on purchasing an item or contacting us, and Web site use information collected on an aggregate non personal basis as you and others browse our Web site via logs.

1. Personal Information You Choose to Provide

Purchase Information
When you purchase any of our products you will provide us information about yourself.

Credit Card Information
If you choose to avail of our on line purchasing services, you may need to give personal information and authorisation to obtain information from various credit services. For example, you may need to provide the following information:
-Name
-Mailing and shipping address
-Email address
-Credit card number - we do not see, process or store your credit card details, these are handled by a specialist company SagePay (formerly Protx) owned by Sage Ltd -Sage is a leading supplier of business management software and services to 5.8 million customers worldwide.

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SagePay has achieved the highest level of compliance under the Payment Card Industry Data Security Standard (PCI). They adhere to the most stringent levels of fraud screening, ensuring that your customer details remain secure throughout the transaction process.

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If you choose to order by telephone we will have all the above information plus the credit card number. This will be held securely and destroyed in a secure manner after 6 months. The order will be placed by us through the secure Sagepay system.

Email Information
If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone.

2. Web Site Use Information
Similar to other commercial Web sites, our Web site utilizes a standard technology for web server log files to collect non personal information about how our Web site is used. The only time cookies are used are within the shopping cart when you choose to save a shopping cart. The information within the shopping cart is stored on your machine for your use, we have no access to it. Information gathered through Web server logs is at an non individual level  and may include the date and time of visits, the pages viewed, time spent at our Web site, and the Web sites visited just before our Web site.

How Do We Use the Information That You Provide to Us?

Broadly speaking, we use personal information for purposes of administering our business activities, providing the products and services you requested, to process your payment, to monitor the use of the service, improve our content and service offerings, and customize our site's content, layout, services and for other lawful purposes. These uses improve our site and better tailor it to meet your needs.

Occasionally, we may also use customer provided email addresses to notify you about important changes to our Website, new services, and special offers we think you will find valuable. You may notify us at any time if you do not wish to receive these offers by emailing us at the link provided on the newsletter.
 

IP Addresses
IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as traffic data so that data (such as the Web pages you request) can be sent to you.

Sharing and Selling Information
We do not share, sell, lend or lease any of the information except to the extent it is necessary to process transactions or provide services that you have requested.

How Can You Access and Correct Your Information?
You may request access to all your personally identifiable information that we collect online and maintain in our database by emailing us.

What About Legally Compelled Disclosure of Information?
We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights. We may also disclose account information when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be violating our Terms of Service or to protect the safety of our users and the Public.

What About Other Web Sites Linked to Our Web Site?
We are not responsible for the practices employed by Web sites linked to or from our Web site or the information or content contained therein. Often links to other Web sites are provided solely as pointers to information on topics that may be useful to the users of our Web site.

Please remember that when you use a link to go from our Website to another web site, our Privacy Policy is no longer in effect. Your browsing and interaction on any other web site, including web sites, which have a link on our Website, is subject to that Web site's own rules and policies. Please read over those rules and policies before proceeding.

Your Consent
By using our Web site you consent to our collection and use of your personal information as described in this Privacy Policy. We reserve the right to amend this privacy policy at any time with or without notice.

Our Commitment To Data Security:

Please note that your information will be stored and processed in a secure state of the art computer center in the UK. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, they and us have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Acquisition or Changes in Ownership

In the event that the web site (or a substantial portion of its assets) is acquired, your information would be considered part of those assets, and may be part of those assets that are transferred.

Policy Modifications
We may change this Privacy Policy from time to time. If/when changes are made to this privacy policy, we will email users who have given us permission to do so. We will post any changes here, so be sure to check back periodically. However, please be assured that if the Privacy Policy changes in the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner that is materially inconsistent with this Privacy Policy, without your prior consent.

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